A well-known fashion retailer has been selling a bra (like hot cakes, if you’ll excuse the pun), which increases your bust appearance by two sizes. There has been such a demand lately for bust enhancing bras, that this same retailer has now produced a bikini that does the same thing, so the store has introduced a gel-filled bikini top that will boost your assets by two cup sizes. Not since the ‘Wonderbra’ of the Eighties has there been such a desire by women to increase their bust size and also replicate the classic hourglass figure of the Fifties. Finally it is recognised that real womanly curves are something to aspire to, not hide away in baggy tops.

This new trend has been partly inspired by Christina Hendricks, who plays Joan Holloway in the American TV show Mad Men. For those of you who haven’t seen Christina, she is a vision of loveliness, a healthy size 14, real curves, big boobs, (that are not surgically enhanced) and she wears them well, (take a look at Google). Her boobs aren’t disguised, she dresses to enhance and flatter her bust at all times. She was voted the ‘sexiest woman in the world’ in 2010 in a poll of female readers taken by Esquire magazine, and Vivienne Westwood has described Hendricks as “the embodiment of beauty.” She is a great role model for Bravissimo ladies (even if she doesn’t know it yet).

To all of our wonderful Curvy, Really Curvy and Super Curvy Bravissimo ladies, we are in a very fortunate position. We have those much coveted assets for real, with no need for gel enhanced bras. So let’s help Christina put curves firmly back on the fashion map, and celebrate our boobs. We will promise to do our bit, by continuing to give you beautiful, sexy and supportive bras and Pepperberry will keep bringing you fabulous clothes designed with your boobs in mind. And if you want to follow in the style footsteps of Christina, check out these great dresses.

Plaited Belt Dress by Pepperberry
Patent Belted Jersey Dress by Pepperberry
Coral Diamanté Shift Dress by Pepperberry
Drawcord Jersey Dress by Pepperberry
Full Fifties Print Dress by Pepperberry